The final run-up to the 2022 World Cup and the tournament’s management is make-it-or-break-it time for Qatar.
Both will determine Qatar’s ultimate soft power benefit from the World Cup. How Qatar manages the tournament, and potential flare and hick-ups will shape how the 2022 World Cup is perceived and remembered.
The jury is still out in contrast to Qatar’s success in meeting geopolitical challenges it faced in…